How GoLowKey scores lead quality.
GoLowKey ranks leads from approved public business records using visible evidence. Confidence, intent, growth, and outreach readiness are scored from source trace, freshness, profile completeness, active public presence, reachable contact paths, and business activity signals.
Company-email members receive four daily lead credits after verification.
Email or CRM access increases only after scoped consent, provider verification, and audit.
GoLowKey accepts business signal summaries, not raw mailbox or CRM dumps.
GoLowKey is a verified business lead search platform, not a chat, messaging, or social app.
- Confidence means profile reliability, freshness, source trace, and completeness.
- Intent means signs the business may need outreach now.
- Growth means signs the business is expanding or active.
- Outreach readiness means how easy and safe it is to contact today.
- The model follows provenance, data quality, AI transparency, and outreach-safety principles; missing proof lowers the score.
- Customer ratings feed GoLowKey QA so weak patterns are re-checked without granting extra lead credits.
Confidence rises with source trace, complete profile fields, freshness, category fit, and explainable evidence.
Intent rises when approved public evidence points to timing, need, service fit, forms, active pages, or recent business motion.
Growth rises when public data shows services, hiring, marketing language, active updates, or expansion clues.
Outreach rises when a public contact route exists and the profile has enough context for careful business outreach.
Profile reliability, source trace, freshness, category fit.
Evidence that outreach may matter now.
Public contact path plus responsible contact context.
Expansion, activity, hiring, launch, or service clues.
No proof lowers the score. Missing source trace applies a rank penalty because provenance is required before a record is treated as fully clean.
GoLowKey uses these public standards and agency references as methodology anchors. They support provenance, data quality, explainability, and outreach caution. They are not a claim that every individual record is perfect.
Used as the public reference for source trace and provenance language.
ISO/IEC 25012Used as the public reference for structured data-quality concepts.
NIST AI RMFUsed as the public reference for explainability, reliability, and transparency language.
FTC CAN-SPAMUsed as the public reference for careful commercial email outreach language.
FCC TCPAUsed as the public reference for call and text outreach caution language.